Incentivizing liquidity and usage is essential for the growth of any DeFi protocol—but building and maintaining your own reward infrastructure is a massive undertaking.
From high engineering overhead, operational complexity, and poor reliability to the risks of centralization, traditional in-house or off-chain managed incentive systems often fall short. Reward campaigns are too often opaque, hard to audit, tightly coupled to internal infra, and require ongoing developer maintenance to remain compliant and fair.
That’s why we built Incentra.
Incentra: Launching Today
We’re excited to officially launch Incentra, an all-in-one platform for running trustless, transparent, and secure incentive campaigns. Built on Brevis, Incentra leverages a high-performance, verifiable off-chain computation engine powered by zero-knowledge proofs that offloads costly, data-intensive on-chain operations to a trustless off-chain environment. With Brevis support, it powers secure, reliable, and verifiable incentive distribution across a variety of DeFi primitives on different blockchains.
Designed for both developers and liquidity providers, Incentra makes it possible to:
Launch ZK-powered reward programs in just a few clicks
Without having to build or maintain campaigns yourself, you can easily define campaign logic from templates or customize it yourself. Let Brevis ZK proofs handle reward calculation and verification while Incentra’s on-chain claim contracts handle distribution.

Target high-value behaviors across multiple chains
Incentra supports expressive campaign logic out of the box, making it easy to reward any behavior across DeFi primitives. With a variety of campaign types, you can easily target holding, lending, borrowing, or LP’ing at designated liquidity venues. At launch, Incentra supports the following campaigns:
- CLAMM DEXes: LP rewards based on fees accrued
- Lending Protocols:
- Rewards based on TWA (time-weighted average) of user’s supply position
- Rewards based on TWA of user’s debt over total vault debt
- Rewards based on TWA (time-weighted average) of user’s supply position
- Token Holding: Rewards based on TWA token balance
Built for compliance, Incentra removes the risks of centralized fund distribution with a fully on-chain, autonomous reward claiming system, and ensures security and compliance at every step. All campaign logic is processed off-chain by Brevis’s ZK stack, then verified on-chain by Incentra via SNARKs. The final results are trustless, tamper-proof, and backed by cryptographic proofs.
Empower additional LP yield in a fully non-custodial, zero-knowledge verified way
Different from a yield aggregator that directly manages users’ liquidity, Incentra is non-custodial. Incentra tracks on-chain liquidity movements and verifies additional rewards users are eligible to claim without liquidity staking or funneling into its own contracts. Users can compare opportunities across holding, lending, borrowing, and liquidity provision, and interact directly with destination DeFi protocols to be eligible for Incentra reward campaigns. Additionally, Increntra’s dashboard makes it easy to manage and claim rewards in one place.
Make It Your Own: SDKs and Whitelabeled Campaigns
While the Incentra platform provides a fast, no-code way to launch campaigns, we know many teams want deeper integration and control over the user experience. That’s why Incentra also supports:
- SDK Integration – Seamlessly embed reward claim logic, eligibility display, and campaign data into your own frontend. Whether you’re building a dApp dashboard or wallet UI, the Incentra SDK gives you complete flexibility while preserving trustless verification.
- Whitelabeled Widgets – Need a drop-in experience? Incentra’s widget can be fully customized to match your protocol’s branding and hosted directly on your site—giving users a native experience with zero compromise on UX or security.
With these options, you can integrate powerful, ZK-verified rewards directly into your own product surface, while Incentra handles the heavy lifting of reward logic, proof generation, and on-chain claim automation behind the scenes.
Live Now: Euler Labs x Incentra Campaign
To showcase what Incentra has to offer, we’re going live with our launch partner Euler Labs, kicking off four lending rewards campaigns for the Euler Arbitrum market. From Jun 26, 2025 15:00 UTC to Jul 26, 2025 15:00 UTC, users who lend to the following Arbitrum vaults will be eligible for a total of $100,000 in rEUL rewards, proportionally distributed based on the time-weighted average of each user’s supply position against the total supply in each vault. All claims are ZK-verified and non-custodial.
| Vault | Total Rewards |
|---|---|
| USDC | $40k |
| WETH | $30k |
| USDT | $20k |
| WBTC | $10k |
This is just the beginning. Incentra is built to scale across protocols and behaviors—every campaign launched builds on a foundation of fairness, transparency, and trustlessness.
Want Full Customization? Build with the Brevis Stack
Incentra’s plug-and-play interface is perfect for most campaigns. But for deeper customization, developers can leverage the broader Brevis tech stack:
- Use the Brevis zkVM (Pico) to build expressive reward logic in plain Rust
📚 Get started with Pico →
- Use the Brevis ZK Data Coprocessor to build powerful data pipelines in Go
📚 Explore the ZK Data Coprocessor →
This unlocks use cases like:
- Multi-chain distribution logic
- Dynamic campaign logic based on DAO parameters
- Airdrops tied to holistic historical on-chain usage
- Nested reward criteria (e.g. lend + LP in same protocol)
Together, these tools enable you to go beyond campaign presets and craft fully customized, verifiable incentive logic, without sacrificing trustlessness or performance.
Trusted at Scale
Incentra is built on the same Brevis architecture that’s already powering $300M+ annual rewards across leading DeFi protocols.
Case in point: Usual, a stablecoin platform, runs a large-scale program rewarding usage across over 10 integrated protocols—covering trading, lending, LP’ing, and borrowing. With Brevis’s ZK proofs, reward computation is provable, transparent, and scalable.
Incentra brings this same proven infrastructure to the broader ecosystem, now accessible in just a few clicks.
Join the Incentra Ecosystem
For protocols: Apply here to whitelist your campaign
For users: Explore Incentra and earn rewards
Let’s build the next generation of growth infrastructure that’s fair, transparent, and performant—together.

